The Detroit ACE office, in partnership with ArtOps, will continue entrepreneurship and marketing training for artists in January, thanks to the support of the Kresge Foundation.
The seminars, which began last fall, will continue on the third Tuesday of the month from 6PM to 7PM. Attendees will learn how to:
Run their art practices as successful small businesses
Join the ever-expanding network of creative entrepreneurs in Detroit
Improve their presence on the internet
The workshops will be led by primarily Attorney Michael Hall with guest appearances from Consultant Jennifer Montgomery and others.
The schedule of workshops is below with links to previously recorded sessions. For upcoming workshops register below the event date.
Aug 17, 2021: Optimizing your Digital Presence
Sept 21, 2021: Do you need a manager?
Oct 19, 2021: Copyright and trademarks
Nov 16, 2021: Partnerships
Jan 18, 2022: Art of Finance Pt. 1
Feb 15, 2022: Art of Finance Pt. 2
Mar 15, 2022: Management Q&A
April 19, 2022: How to Social Butterfly
May 17, 2022: Protecting your Brand Q&A
June 21, 2022: Group Projects: Navigating Art Collectives
July 19, 2022: Brand Wellness
Additional topics may be added to the schedule as the season progresses and artist needs arise.
Michael Hall is an intellectual property and entertainment attorney at Michael Everett Hall Law, PLLC. He advises entertainers, musicians, athletes, songwriters, radio and television talent, record labels, artists, music and book publishers, event promoters, and authors on issues related to contracts, licensing, publishing trademarks, and copyrights. He will provide his expertise on various subjects ranging from intellectual property to the benefits of having a manager.
Jennifer Montgomery is a multi-passionate multi-hyphenate. She is an emerging serial entrepreneur, marketer, strategist, and financial coach. She is the founder of I AM Fin Savvy, a financial education, and wellness brand, where she leverages her marketing background and develops business strategies and website designs for non-profit organizations, service-based businesses, and entrepreneurs. Her presentations will cover establishing a domain name, creating a landing page on a budget, learning the essentials of building a website, and understanding search engine optimization.
The workshops will also bring on additional speakers to join Mr. Hall throughout the season to expand on topics such as partnerships and finance. These speakers will be announced at the beginning of each quarter.